DIGITAL MARKETING // AWARENESS TO PURCHASE
Digital marketing is very simply bringing what you have to market — but there's a forest of digital tools standing in the way. 713IT is a full-service firm supplying those tools to B2B and B2C companies across the whole buyer's journey, from awareness to purchase.
WHAT WE OFFER
Full-service means you're not stitching together four vendors to run one campaign.
Name, voice, identity, and the rules that keep it consistent everywhere it shows up.
Ad creative, social assets, print, and everything else your brand needs to look like itself.
Words that sell — ads, pages, emails, and campaigns written to be acted on.
The plan behind the spend: audience, channel mix, budget, timeline, and what counts as a win.
Single-purpose pages built to convert the traffic a campaign is already paying for.
Subscriber lists, sequences, and sends that keep you in front of people who already opted in.
Regular content that earns search traffic and gives your other channels something to point at.
Showing up when someone nearby searches for what you do — maps, listings, and reviews.
Technical health, keywords, and content structure that move you up the results page.
Search and display campaigns built, bid, and tuned against a number you care about.
Audience targeting, creative testing, and retargeting across Meta's ad platform.
What ran, what it cost, and what it returned — in plain language, on a schedule.
HOW WE WORK
713IT is a full-service digital marketing firm that supplies tools for B2B and B2C companies across the buyer's journey, from awareness to purchase. We handle and consult on all of the more familiar areas — paid advertising, content marketing, SEO, email marketing, review marketing — and we run them together rather than as separate line items.
We also offer services and insight into emerging strategies, which in this space are always happening. That might mean influencer marketing, or techniques that reflect the latest Google browser-wide updates. Whether your marketing plan is already in place and you want to hone it for growth, or you're building one from the ground up, we have the team to help.
Paid ads and SEO report on themselves. We set the targets up front so every channel can be judged on a number, not a feeling.
Influencer marketing, platform changes, browser-wide updates — we track what's emerging and tell you when it's worth your budget.
Hone a plan that's already working, or build one from nothing. Either way, the first step is a consultation around your brand.
STRATEGY // EVERY STAGE
Measurable platforms like paid ads and SEO are increasingly important to businesses like yours — as are communications like email subscriptions and establishing brand awareness. 713IT offers strategic digital solutions for your business at every stage.
THE BUYER'S JOURNEY
Channels don't work in isolation. Each stage needs a different job done, so we map the mix to where your customer actually is.
They don't know you yet. The job is showing up in front of the right people at all.
They're comparing you to three other options. The job is being the easiest one to trust.
They're ready. The job is removing every reason to hesitate on the way to the button.
They already bought. The job is being the obvious choice the second and third time too.
ENGAGEMENTS // QUOTED PER BRAND
Most clients begin with one of these and grow into the others. Every program is priced from your consultation, never a rate card.
For businesses that need the foundation right before spending a dollar on traffic.
For businesses that want to be found and stay in front of the people already interested.
For businesses ready to buy attention and measure exactly what it returned.
// Need more than one? Full-service programs run all three together — start the consultation
START HERE // ONE BUSINESS DAY
Reach out and we'll schedule a consultation built around what you're selling, who's buying, and what's already running.
READY WHEN YOU ARE
Reach out and we'll schedule a consultation — whether you're honing a plan that's already working or building one from the ground up.
// Real people answer · 24/7